Search results

This paper is the result of a reflection on my personal experience while researching the politics of culture and identity in intercultural collaborations in Mexico. It deals with how autoethnography transformed my relationship with the way of doing research and particularly how a dream at the beginning of my ethnographic research changed my assumptions of my role as interpreter. Using the analysis of the dream as a guide for understanding the dynamics of intercultural organisations in Mexico, I conceptualised organisations as open systems whose meanings are organised and interlinked, forming hypertexts. I considered participants in those organisations, and myself, as quotidian ethnographers, able to create meanings and make sense of them for action. In that light, I listened to the stories from some organisations and ‘read’ their meanings by following the links between multiple representations, in different kinds of cultural narratives emerging from anywhere and manifested in any medium.

Within the context of a broader project that analysed CSR practices, this paper seeks to explain a methodological approach to web‐based research that the authors call “hypertext ethnography”. This approach aims to enable the paper to focus on the relations between three publicly listed corporations in Australia and the recipients of a selection of their CSR programs.

Informed by ethnographic principles, hypertext ethnography provided the research protocols and analytical frame that were used to deconstruct the meanings in web texts that represented the connections between the corporations and their CSR stakeholders.

The corporations and the stakeholders articulated their perspectives on CSR in affirmative ways, apparently to maintain their positive benefactor‐recipient relations. While these discourses held the potential to mask more complex tensions in their relationships, the web was found to provide a rich hypertextual story that had a vastly broader scope than the self‐contained corporate and stakeholder agendas.

The research approach presented here provides a useful first approximation to the study of CSR, through self representations, and offers a rigorous critical understanding of the practice of CSR. The approach can achieve much with only limited resources, but it could be developed through on‐site ethnographic research.

Because image‐conscious corporations are often reluctant to participate in CSR research, the unobtrusive approach of hypertext ethnography can provide access to important data for the researcher. This is especially significant in the case of critical research, and when the characteristics of the CSR contributions or stakeholder relations are to be investigated.

This paper offers a new way for approaching the study of CSR, by taking advantage of rich sources of data that are publicly available. Treating the web texts as primary data and critically analysing them following rigorous research protocols, enable new opportunities for understanding the public representations of CSR.

The purpose of this paper is to draw attention to the political dimensions in the relationships between mining companies and their aboriginal stakeholders in Australia. Practical applications of stakeholder approaches to corporate social responsibility (CSR) can overlook indigenous people at the local level of those who are most affected by mining.

Informed by critical discourse analysis, the paper reports on a critical web‐based study that synthesises disparate community and business perspectives to explore the representations of CSR relationships between mining companies and aboriginal stakeholders.

Through their rhetorical manipulation of the CSR discourse, mining companies construct a homogeneous representation of aboriginal peoples, for strategic purposes. Companies maintain a public image as good corporate citizens, while using the rhetoric to divert their CSR activities to less problematic indigenous groups, thus ignoring the claims of stakeholders who are more directly affected by mining.

While web‐based research of CSR relationships can incorporate disparate perspectives to reveal the critical complexities of the relationships, the resultant interpretations cannot be conclusive. Thus more comprehensive on‐site ethnographic fieldwork is required, and the web‐based studies can be used to identify issues and contradictions to be investigated in the field.

This critical evaluation of the CSR relationships between mining companies and their indigenous stakeholders offers an independent appreciation of those relationships and the political nuances in them. The paper provides evidence of the corporate appropriation of the CSR discourse for corporate image‐enhancing purposes and shows how the mining companies adopt this approach in their practice of the CSR rhetoric.

The various quality improvement (QI) frameworks and maturity models described in the health services literature consider some aspects of QI while excluding others. This paper aims to present a concerted attempt to create a quality improvement maturity model (QIMM) derived from holistic principles underlying the successful implementation of system-wide QI programmes.

A hybrid methodology involving a systematic review (Phase 1) of over 270 empirical research articles and books developed the basis for the proposed QIMM. It was followed by expert interviews to refine the core constructs and ground the proposed QIMM in contemporary QI practice (Phase 2). The experts included academics in two academic conferences and 59 QI managers from the New Zealand health-care system. In-depth interviews were conducted with QI managers to ascertain their views on the QIMM and its applicability in their respective health organisations (HOs).

The QIMM consists of four dimensions of organisational maturity, namely, strategic, process, supply chain and philosophical maturity. These dimensions progress through six stages, namely, identification, ad-hoc, formal, process-driven, optimised enterprise and finally a way of life. The application of the QIMM by the QI managers revealed that the scope of QI and the breadth of the principles adopted by the QI managers and their HOs in New Zealand is limited.

The importance of QI in health systems cannot be overstated. The proposed QIMM can help HOs diagnose their current state and provide a guide to action achieving a desirable state of quality improvement maturity. This QIMM avoids reliance on any single QI methodology. HOs – using the QIMM – should retain full control over the process of selecting any QI methodology or may even cherry-pick principles to suit their needs as long as they understand and appreciate the true nature and scope of quality overstated. The proposed QIMM can help HOs diagnose their current state and provide a guide to action achieving a desirable state of quality improvement maturity. This QIMM avoids reliance on any single QI methodology. HOs – using the QIMM – should retain full control over the process of selecting any QI methodology or may even cherry-pick principles to suit their needs as long as they understand and appreciate the true nature and scope of quality.

This paper contributes new knowledge by presenting a maturity model with an integrated set of quality principles for HOs and their extended supply networks.